Ticketmaster
International Sites
Digital creative direction, UI design, Branding, Responsive, Style guide
Redesign of the Ticketmaster International product for 15 countries with prioritisation on functionality to generate highest business value.
The brief
Client-centered vs. user-centered product development Better representation of Ticketmaster International branding Full width, flexible framework for truly adaptive site
Sketching, ideas mapping and flow chart
Digital Style-guide and pattern library
A common design language for internal teams and external resources
• Beneficial for third parties (Agencies) to reference so they can test within the guidelines
• Enables code re-use and adherence to design standards
